Fragrances That Smell Like Confidence (And Close the Deal)
- Latoya Baldwin
- Oct 20
- 3 min read
Updated: Nov 3
My go-to scents that walk into the room before I do
I didn’t walk into that interview planning to sell a perfume.
But somewhere between the handshake and the hiring manager’s second compliment, it happened.
She tilted her head mid-introduction and asked,
“Wait, what are you wearing?”
Before I realized it, I had stepped into full Nordstrom fragrance counter energy, talking top notes, layering rituals, and why I always spray once behind the knees for good luck.
I laughed. They laughed. The room relaxed.
And just like that, I wasn’t auditioning anymore. I was owning it.
That’s the thing about scent. When it aligns with your energy, it does half the talking for you.
Why Scent Is Part of My Soft Power Strategy
I used to think confidence had to be loud.
But over the years, I’ve learned that sometimes the most powerful thing in the room isn’t volume.
It’s presence.
And fragrance?
Fragrance is presence in a bottle.
It’s a quiet signal of who you are before you even speak. It’s how you remind yourself, I belong here.
So I stopped saving my “nice” perfume for date nights and special events. I started wearing it to interviews, pitch meetings, panel events, and even performance reviews.
Because when I feel like me, confident, grounded, magnetic, I show up differently.
And that confidence is contagious.
My Fall Fragrance Wardrobe
The scents I reach for when I want to smell like I already got the job
Whether I’m layering for a boardroom or a brunch, these are the ones that make me feel like the most polished, powerful version of myself:
Think: juicy pear, soft rose, and clean musk.
It’s feminine without being too sweet, and always gets compliments. I wear this when I want to feel flirty but in control.
Think: skin, woods, and white florals.
It’s quiet luxury in scent form. If I’m heading into a room full of executives or presenting to senior leaders, this is the one.
Think: fruity jasmine with a warm musky base.
It’s playful and unexpected, like showing up in a power suit with a bold red lip.
Think: spicy, warm, and a little bit rebellious.
When I want to turn heads and take up space unapologetically, this is my go-to. It’s bold without being overpowering.
Think: grapefruit, jasmine, and white musk.
A classic for a reason. This one smells like “I have high standards and a soft heart.” I wear it when I want to feel radiant and trustworthy.
A Reminder Before You Spray
Your fragrance isn’t about impressing someone else. It’s about anchoring into the energy you want to bring into the room.
Confidence doesn’t start with your voice.
Sometimes it starts with how you feel when you walk through the door.
So go ahead.
Spray like you already got the job.
Layer like the room is yours.
Because it is.
Want more soft power style moves?
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